The Ad For Good® Blog

Café Royal, and its agency Sponso TV, is introducing S6lidaire certified by the Ad For Good® label, M6 Publicité's new responsible advertising format, from March 25 to April 11, 2021 on M6, W9, 6ter, Paris Première and Téva.S6lidaire allows advertisers to communicate with the ge... Read More

Hawk, a technology company that offers omnichannel solutions combining media activations and consumer insights, announces that it has entered into a strategic partnership with the Ad For Good label "to enable its customers to empower their digital communication". Advertisers will be abl... Read More

The number of adverts banned for “greenwashing” has tripled in a year.Over the past 12 months, 16 advertising campaigns exaggerated their company’s green credentials or made environmental claims that could not be backed up, according to analysis of thousands of rulings by the UK adv... Read More

Condé Nast France is joining the conscious advertising movement, Ad For Good® , by offering their brand partners a new way to financially support social and environmental projects through digital display, video, social media, audio, print advertising but also Brand Content in France. <... Read More

The leading mobile display company, Mozoo, is joining the conscious advertising movement, Ad For Good, by offering their brand partners a new way to financially support social and environmental projects through native display media buying.Mozoo is the new generation of digital adver... Read More